Want real content for real people over 40?
Pete May
UGC creator for Health | Lifestyle and Mindset Brands
I help brands connect with real people through authentic, audience-focused content. With a background in IT and real-world experience, I bring clarity, confidence, and credibility to every video I create.
Who Is Pete
My journey into UGC wasn’t planned — it was personal.
After losing 20kg and completely rebuilding my health and lifestyle in my 50s, I found a new sense of purpose — and a way to connect with others looking to do the same.
Before UGC, I served nearly six years in the Australian Army, followed by a career in tech and business. But I’ve always had a passion for storytelling. Whether it’s sharing wellness routines, highlighting local gems, or showcasing products I use daily, I now create content that reflects real people, real change, and real impact.
I understand what it means to start over, evolve, and invest in your wellbeing — and that’s exactly what my content helps brands tap into.
Fun Facts | What Makes Me Unique
Lost 20kg & transformed my lifestyle after 50
6 years Australian Defence Force (Army)
Born in NZ, living
20 Years In Brisbane
Married to a Ukrainian woman (13 years)
Passion for wellness, mindset & motivation
Known for calm energy & a straight-talking approach
That’s the lens I bring to every project — grounded, genuine, and built for connection.
What I Offer
UGC Video
Product demos & natural voiceovers
Daily wellness or beard care routines
POV reels & storytelling
Day-in-the-life style videos & reels
UGC Photography
High-quality lifestyle product shots
Natural placement in local settings
Product-in-use moments
Brand storytelling through still imagery
Theme | Cover
Health & supplements & men’s wellness
Fitness and lifestyle routines
Travel, food & local venues
40+ audience connection.
Shot in 4K on Samsung Galaxy S25 Ultra | Natural light | Brand-focused storytelling
What To Expect
Discovery Call
Let’s jump on a quick call or chat to understand your brand, target audience, and content needs. I’ll ask the right questions to capture your vision.
Content Plan & Filming
Once we’ve aligned, I’ll script, film, and edit content in natural light using a Samsung S25 Ultra. You’ll get authentic, 40+ audience-focused storytelling
Delivery & Revisions
Receive your content via Google Drive or Dropbox within 5–7 business days. One free revision to ensure it hits the mark.
Ready to bring your brand to life? Let’s make it happen.
Let’s Work Together
Let’s create content that speaks to real people over 40 — with clarity, energy, and purpose. I’d love to hear your ideas.
Social Media
ID: ugcbypete
Start: May 2025
X
ID: ugcbypete
Start: May 2025
TikTok
ID: ugcbypete
Start: May 2025
pete@ugcbypete
Start: May 2025